IBC Brings Relationship Management to Independent Hotels via Strategic TrustYou Partnership

IBC Brings Relationship Management to Independent Hotels via Strategic TrustYou Partnership


IBC (InnDependent Boutique Collection), a leading provider of hospitality technologies for independent hotels and alternative lodging, today announced an agreement with TrustYou, the world’s largest guest feedback platform, to bring guest feedback management via its platform to IBC customers. Through this integration, independent hotels and soft brands using the proprietary IBC hotel management platform will have free access to the TrustYou Stars Lite platform that captures and markets post-stay feedback from guests. The majority of a hotel’s own collected reviews are stored in hidden databases, unseen by travelers and unused by hotels. Using actionable guest surveys, TrustYou Stars Lite will make review content visible to the masses.

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