Generation Experience: How the Millennial Shift Impacts Luxury Resorts | By Amanda Wisell

Generation Experience: How the Millennial Shift Impacts Luxury Resorts | By Amanda Wisell


With more than 75 million members in the United States, the Pew Research Center has confirmed that the Millennial Generation, entering their 30’s and creating families of their own, now outnumbers the Baby Boomer Generation. Millennials are no longer the traveler of the future, rather they are the largest current generation and are the traveler of today. Their preferences and affinities are beginning to shape all of travel and hospitality, including the luxury market.

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